Avoid These Mistakes Using a Text Logo Generator
A strong logo is essential to building your company’s brand. A memorable logo will increase your company’s brand recognition, which in turn will encourage customer loyalty.
Creating a new logo for your business can be a daunting task. If your logo is too complicated, it can be overwhelming and hard for customers to understand. But if the logo is too simple, it will fail to leave an impact.
These factors are particularly important to consider when choosing a text-based logo. A logo’s text should be clear, and easy to read. But it should also be interesting enough to look unique and memorable.
A text logo generator can be a helpful tool for companies looking to build a logo. Let’s take a closer look at how to use one effectively.
What Is a Text Logo Generator?
A text logo generator is a design tool that helps companies create a text-based logo. It allows you to type in the text you want for your logo, and then test out different looks.
Using this tool, you can test out different styles, sizes, and colors. You can even experiment with adding background images or graphics.
Even if you use a logo generator, it’s important to follow some basic design principles.
Choose the Right Font
Remember that your logo is foundational to your brand. Keep in mind that the font you choose for your logo will also be used for your other printed materials.
The font you select will affect how people perceive your business. Make sure to take the time to research fonts, and understand the different connotations they have.
In general, fonts with serifs tend to look more professional. At the same time, a simple, sans-serif font does have an elegant look. Whatever font you choose, make sure it is clear and easy to read.
Select Color Carefully
The colors you use are a key component of your company’s brand. Studies indicate that color increases brand recognition by 80%. Consider Coca-Cola’s brand, which is immediately recognizable because of its iconic red and white colors.
When choosing a color for your logo, think about the effect the color will have. For instance, the color green tends to make people think of nature. By contrast, blue communicates professionalism.
One danger with text-based logos is that they can sometimes look too plain. If your logo consists of just one type of text, it won’t be memorable.
That’s why it’s a good idea to add a feature to your logo that creates contrast. For example, think of the Dell logo. This text-based logo adds contrast by tipping the “E” on an angle.
There are a couple of ways you can use contrast in your logo. For instance, you could make some wording in the logo bigger or smaller. Or, you can use contrasting colors. You can also use some combination of these features.
If you need help using a text logo generator or creating a text-based logo, contact us. We’ll work with you to design the perfect logo for your company.